2X Revenue with 50% Staff
Sales & Marketing Integration
An online subscription business wanted to increase sales productivity. Our assessment proved that they were selling to people not ready to buy. The new integrated sales & marketing approach increased customer engagement with less effort–and has paid off. Year-over-year revenue doubled with half the staff.
40% sales increase through new product launch
Converting leads into revenue
DRIVING SALES PROCESS IMPROVEMENTS
A specialized technology services provider for data centers was looking to get more from their sales & marketing efforts. We analyzed their current messaging, programs, and CRM utilization and helped them develop improved processes for each. Within two weeks of implementation, they were able to convert stale trade show leads into real business.
Product consolidation results in 100% license growth
Going digital: first inbound marketing campaign
We helped a small manufacturing company with their first digital marketing campaign. This also meant they had to build their capabilities for following up on leads. We developed their internal processes to turn leads into orders, and to measure return on investment over time.
300% increase in partner associated revenue
Software turnaround from loss to positive 12% EBITDA
Printing $ 200K in savings every year
BOTTOM LINE SAVINGS
The cost for managing product information was out of control at a food processor. We redesigned how they managed product information for brokers, wholesalers and consumers in this FDA regulated industry. Our new approach reduced the number of steps from 9 to 3, and the people from 4 to 1, saving $200K per year.
Data mining digs up $ 300K in savings
DATA MINING DIGS UP SAVINGS
A food processor was serving several national restaurant chains with a single per-case price for shipping. We dug in to the actual transportation costs and found a $200 K annual loss. We put a new transportation pricing model that turned the loss into a $100 K gain. A net positive improvement of over $ 300K per year.
Transforming an industry
INDUSTRIAL TECH STARTUP
An engineered products company developed and patented a series of inventions for extending the life of equipment used in manufacturing plants. We worked with them to establish strategic relationships with global players and national distributors to get their products and services into the market.